Licensing Japan 2027
LICENSING JAPAN at CONTENT TOKYO
LICENSING JAPAN is Japan's largest character brand licensing tradeshow, held inside CONTENT TOKYO, a comprehensive show for content creation and production. It serves as a premier B2B platform for companies seeking intellectual properties (IPs) across various categories.
主要展出及類別
- Characters & Brands:Featuring popular character IPs and corporate brands.
- Entertainment & Publishing:Encompassing manga, anime, and publishing properties.
- Sports & Arts:Showcasing sports team IPs, art, and designs.
- Games:Video game IPs and related digital entertainment properties.
展商與觀眾簡介
Exhibitors include licensors, property owners, and agents. The event attracts major industry professionals such as product planners from manufacturers and retailers, media and advertising representatives, and licensing agents. Past notable attendees include Bandai Namco, Sony Music Entertainment, Walt Disney Japan, Amazon Japan, Toei Animation, and Capcom.
Market Potential
Japan represents a high-potential market, being the world's 3rd largest licensing market. The character business market in Japan reached 19.89 billion USD in 2022, supported by strong commitments to safeguarding IP rights.