NBWA Annual Convention & Trade Show 2026
The 89th NBWA Annual Convention Product Showcase runs Oct 11‑14, 2026 in Orlando, FL, gathering nearly 2,000 distributors, suppliers, vendors and retail leaders. Attendees can explore a large product‑showcase floor featuring new beer and beverage brands, packaging innovations, and service solutions. The BIECC Innovation Showcase offers live demos of distribution‑focused technology such as logistics software, e‑commerce platforms, and automation equipment. The 5th Annual "Making Moves" event highlights women’s leadership in the industry, providing networking and career‑development sessions. Educational seminars cover current topics like market trends, regulatory updates, and sustainability. High‑profile speakers include entrepreneur Robert Herjavec, former Secret Service agent Evy Poumpouras, Constellation’s Jim Sabia, and Walmart’s Katie Smith. Sponsorship and exhibitor categories span beverage manufacturers, technology vendors, logistics providers, packaging firms, and consulting services, creating a comprehensive marketplace for distributors seeking products, data, and partnerships.